METAIRIE, LA – June 10, 2026 – PRESSADVANTAGE –
The Brand Constructors, a specialized marketing agency serving the construction industry, marks nearly two decades of helping contractors across the United States build stronger brands and more profitable businesses. Since its founding in 2006, the Louisiana-based firm has expanded its reach throughout the southern United States, becoming a trusted partner for general contractors, commercial contractors, and residential builders seeking to enhance their market presence.
The company’s journey began in the aftermath of Hurricane Katrina, when co-owners RJ and Adrienne Folse found themselves on the front lines of helping Gulf Coast contractors reconnect with scattered employees and resume operations. By leveraging company websites as communication hubs during the crisis, The Brand Constructors enabled construction firms to coordinate recovery efforts and ultimately participate in the multimillion-dollar rebuilding of New Orleans and the surrounding region.

“When contractors needed to find their teams and get back to work after Katrina, we discovered how powerful digital marketing could be for the construction industry,” said Adrienne Folse, Chief Creative Officer and co-owner of The Brand Constructors. “That experience shaped our entire approach to contractor marketing, teaching us that effective communication and strong branding are just as important as being on time and on budget.”
This early success in crisis management evolved into comprehensive marketing services tailored specifically for the construction sector. The Brand Constructors now offers website design, digital marketing, search engine optimization, RFQ and SOQ design services, and social media management to contractors across multiple states, with particular expertise in the Florida, Louisiana, and Tennessee markets.
The agency’s growth reflects the increasing recognition among contractors that professional marketing is essential for competing in today’s construction industry. With over 2,800 completed projects and clients experiencing an average growth rate of 312 percent, The Brand Constructors has demonstrated the value of industry-specific marketing expertise.
Under the leadership of RJ Folse, who brings over 25 years of experience in construction marketing and business development, and Adrienne Folse, who founded the parent company in 1998, the agency has developed specialized strategies that address the unique challenges contractors face in attracting qualified leads, recruiting skilled workers, and building community reputation.
The company maintains an active presence on social media, where contractors and industry professionals can meet The Brand Constructors team and access insights about construction marketing trends and strategies. This digital engagement reflects the agency’s commitment to transparency and education within the construction community.
The Brand Constructors specializes in serving general contractors, construction management firms, home builders, flooring contractors, roofing contractors, and pool contractors. The agency’s services encompass brand marketing, web design, construction marketing, award submittals, RFP design, digital marketing, social media management, advertising, branding, integrated marketing, marketing strategy, brand audits, SEO, and communications. Based in Metairie, Louisiana, The Brand Constructors continues to expand its footprint across the southern United States while maintaining the personalized approach that has defined its success since 2006.
More information about The Brand Constructors can be found on their website as well as their LinkedIn page.
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For more information about The Brand Constructors, contact the company here:
The Brand Constructors General Contractor Marketing
Adrienne Folse
504-355-4119
a@brandconstructors.com
2313 N. Hullen St.
Suite C
Metairie, LA 70001